Copywriters: Will Karr, Aaron Maza, Matt Sarver, Rob Stoffel, Troup Wood // Art Director: Ali Rowenna

In the age of instant gratification and overstimulation, the craziest stuff barely makes a dent anymore. The cultural dam has burst. Humanity’s dopamine receptors are maxed out. The only appropriate thing to do is go for broke.

So we took our original cookie and maxxed it out. A treat so freakin’ over-the-top it became a vessel for more treats. Toppings you don’t have to understand to crave. Bigger. Weirder. Unforgettabler.

Subway is Cookiemaxxing. Because the overstimulated brain deserves an overstimulating treat. 

LAUNCH

Introducing Cookiemaxxing to the world.